Mama Cash Campaign 88 Days


For Amsterdam-based women’s rights organization Mama Cash, we developed an online fundraising system and wide variety of tools for user-generated content, in English and Dutch.

Using WordPress Multisite, participants in “Campaign 88 Days” could create their own blogs, as well as upload photos, audio and video. We built a tool allowing them to send e-invites to dinner parties, and customized the WordPress commenting system. We also built a blog for event organizers.

The donation system integrated with the NEOS eCommerce platform.

The campaign ran for one year, from Dec. 10, 2008 – Dec. 9, 2009.


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